A series of talks about the value of digital techniques to crafts and vice versa.

Talk 1: Digital Crafts
September 1, 2022

Crafts Council Nederland
Roel Deden, Nina van Bart & Marieke van Heesbeen

Crafts Council Nederland starts this series of talks with an introduction of NEW CRAFTS. Then we meet iAtelier participants Roel Deden, Nina van Bart and Marieke van Heesbeen. This incentive program for makers (started in 2021) is an initiative of nine craft-oriented organizations from eight European countries. In each country a combination of digital and a craft makers started working together to experiment and learn from each other.

Digital techniques do not only require technical knowledge. A lot of analog manufacturing knowledge is necessary to be able to control the creative potential of a machine. How do you, as a maker, develop and protect your handwriting when you use digital techniques, and how can we use digital tools to share and enrich traditional knowledge?

Watch the recording here!

Talk 2: Physical and Virtual Fashion
September 15, 2022

Anita Michaluszko en Flavia Bon, Augmented Weaving
Naama Turner, Senior Designer The Fabricant

Is it relevant to have knowledge of traditional techniques and sustainable materials in the digital design and production process? Anita Michaluszko (hand-weaver and textile designer) and Flavia Bon (designer) investigate how they can contribute to the new design of analog and digital techniques. By combining the different physical, digital and virtual ways of working into one unified and limitless process, textile objects initially produced in a digital world evolve to manifest themselves in physical space and vice versa.

The Fabricant, specialized in making digital fashion, is working on the ‘wardrobe of the metaverse’. Part is co-creation and the NFT platform ‘The Fabricant Studio.’ This digital studio empowers people to create, trade, and wear digital-only fashion NFTs. Anita and Flavia were part of The Fabricant Studio Season 02 in collaboration with World of Women. Senior designer of The Fabricant Naama Turner takes us into this unique digital world.

Watch the recording here!

Talk 3: Creative Collaborations with Machines
September 29, 2022

Kristina Andersen, TU Eindhoven
Daniel Maarleveld

What does digital integration mean for the craft professional practices? What knowledge should the current (digital) maker possess? Getting to grips with software takes a lot of time, just like mastering a traditional craft. Are computers and robots just another tool or are they replacing manual work now that robots are becoming more and more sensitive and intelligent? Should we update the concept of crafts and craftsman or should we see craftsmanship as something that is always evolving and that should be central to society with the help of high-tech tools? Kristina Andersen, Assistant professor at TU/Eindhoven and author of ‘Digital Crafts-Machine-Ship: creative collaborations with machines’ talks us through these questions.

Creative coder Daniël Maarleveld and embroidery designer Martine van ‘t Hul are jointly developing new digital expressions on the embroidery machine as part of the iAtelier program. As a duo, they work on crossovers between two domains. By connecting the domain of the craft maker with the digital maker, they try to research the impossibilities of the embroidery machine and the software. Daniël Maarleveld will talk about the successful and less successful experiments.

Watch the recording here!

Talk 4: Future Heritage
October 13, 2022

Marijke Bruggink en Paul Hulsenbosch
x AmbachtenLab Klompen Maken 

Crafts are not just techniques and skills. Objects have a whole history in them, developed over centuries by communities. What stories do digital crafts create for the future?

Designer Marijke Bruggink concluded that the clog no longer evolves. The shape and the material are both fixed. What would be the possibilities of a digital clog? Dutch Center for Intangible Cultural Heritage took the initiative for AmbachtenLab Klompen maken (Clog Making Craft Lab). The idea behind this lab is to pass on this knowledge of the techniques and skills that the craftsmen have to the next generation with the ambition that they can use the sustainable and innovative properties of the crafts for future developments.

Product designer Paul Hulsenbosch is also experimenting with making digital products and adds a sustainable aspect. In the ‘real’ world, a tree has to grow before you turn the wood into a clog. In the digital world, you can manipulate nature and grow a tree in the shape of a clog. The location, the Openluchtmuseum in Arnhem, played a significant role in this thinking process. The clogs from the museum’s collection are preserved but may eventually perish. In the digital world the clogs will remain forever.

Watch the recording here!